Home » Psychology news » How the brain responds to deceptive advertising

How the brain responds to deceptive advertising

February 28, 2012 by

Several specific regions of our brains are activated in a two-part process when we are exposed to deceptive advertising, according to new research. The work opens the door to further research that could help us understand how brain injury and aging may affect our susceptibility to fraud or misleading marketing.

Leave a Reply

Your email address will not be published. Required fields are marked *


You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>